Credits to:
https://www.youtube.com/watch?v=XS_owx6k0TY&t=42s
“Jay Conner: Private Lending Can Make YOU Rich! | TTLR EP696”
https://www.youtube.com/@thethoughtleaderrevolution
In a world where access to capital can make or break your real estate ambitions, traditional lending often feels like a road littered with obstacles. Banks say no. Hard money lenders tighten their terms. Yet amid this financial maze, a powerful alternative quietly reshapes the investment landscape: Private Money.
On a recent episode of the Raising Private Money podcast, Jay Conner sat down with Nicky Billou to share not just his story, but a step-by-step roadmap for anyone eager to raise and leverage Private Money. If you’re a freedom-loving entrepreneur or a real estate investor chasing bigger profits without the traditional hassle, Jay’s strategies are a must-listen—and a must-implement.
The Power of Private Money
Jay’s own journey is a testament to resilience and reinvention. After launching his post-mobile-home-industry real estate career in 2003, Jay did what most investors do: pleaded with banks, assembled paperwork, and prayed for approval. But in January 2009, the rug was pulled out from under him when his line of credit was closed abruptly—possibly the best thing that ever happened to his business.
Within weeks, Jay discovered the world of Private Money, a universe where “ordinary people” invest their capital directly with real estate professionals. Unlike hard money—where institutions raise funds and lend with strict terms—Private Money is a handshake between two individuals, driven by trust, education, and mutual benefit. As Jay points out, there’s no limit to the amount of Private Money you can access. It’s not about your credit score; it’s about your relationship and your ability to present the opportunity.
How Private Money Works
Jay emphasizes that private lenders are everywhere—retired teachers, law enforcement officers, military veterans, even minor children who have inherited some capital. The key isn’t in pitching deals, but in teaching people about the opportunity. Jay’s “teacher hat” script, for example, transformed casual conversations in church foyers into funding commitments—without ever asking for money outright.
The process is simple, but powerful:
- Educate: Share how Private Money investing works, how lenders are protected, and the type of returns (Jay’s offers 8%).
- Build Trust: Focus on relationships, not transactions. Jay never “pitches”; he only explains the program and the safety measures.
- Match Funds to Deals: Once a lender is on board, align their available capital with the right opportunity. The lender wires funds only when there is a deal ready, and interest accrues only while their money is in use.
- Repeat & Scale: There’s no cap on the number of private lenders, allowing you to scale with each new relationship.
Who Lends Private Money?
Jay notes that the ideal private lender isn’t always the high-flying venture capitalist. Often, it’s someone tired of the meager returns of CDs or the rollercoaster of the stock market. These are people who want predictability, safety, and a relationship with someone they trust. For example, Jay shares the story of Ray, a civil service retiree whose annuity yielded a mere 3% over eight years. After moving his money to Jay’s program, it tripled in eight years at 8% per year—transforming Ray’s financial outlook entirely.
Why Private Money, Why Now?
In today’s market, with $31 trillion in cash sitting on the sidelines, Private Money is more abundant—and more essential—than ever. By getting funding lined up first, investors are empowered to act fast, outmaneuvering competitors and never missing a deal due to lack of capital. It’s not just about fast flips and big profits; it’s about building a sustainable, scalable business where banks can’t pull the plug.
Getting Started
If you’re ready to step off the treadmill of traditional financing, Jay recommends three things:
- Surround yourself with like-minded masterminds
- Cultivate a constant hunger for knowledge (read, learn, explore)
- Take care of your health—because entrepreneurship is a marathon, not a sprint
For those eager to learn more, Jay offers his book, “Where to Get the Money Now,” and a free eBook, “7 Reasons Why Private Money Will Skyrocket Your Real Estate Business,” at JayConner.com and JayConner.com/MoneyGuide.
In the Private Money world, anyone can build wealth—without waiting for bank approval. As Jay says, “Wherever people have money, and people need to borrow money, there’s a match.” The time to start is now.
10 Discussion Questions from this Episode
- How did Jay Conner’s experience with having his line of credit cut off by the bank in 2009 motivate him to pursue private money for real estate deals? What lessons can be drawn from his response to an unexpected setback?
- Jay Conner emphasizes “teaching” potential private lenders rather than directly pitching deals. Why does he believe this approach is more effective, and how might this strategy apply in other types of sales or business relationships?
- The concept of being “your own underwriter” is central in this episode. How does this change the traditional dynamics of borrowing and lending money in real estate?
- According to the discussion, private money is different from hard money. What are the key distinctions, and why does Jay Conner believe private money offers superior advantages?
- The episode explores the idea that “there is more money than there are deals.” What does this mean for both investors seeking money and private lenders seeking investment opportunities?
- Jay Conner shares a script and an example of how he secured his first private lender. What are the psychological factors at play in his approach, and how do they help build trust?
- Who are the typical private lenders described in this episode, and what motivates them to invest through private money rather than traditional financial vehicles?
- The topic of international private lending is mentioned. What are some potential legal or logistical challenges when borrowing or lending across borders, and how might investors address them?
- Jay Conner lists joining masterminds and continuous learning as crucial to entrepreneurial success. How can peer groups and ongoing education support someone new to real estate investment?
- What role does trust play in the private money ecosystem, and how can both borrowers and lenders cultivate trust in these relationships for long-term success?
Fun facts that were revealed in the episode:
- Zero-Pitch Money Raising
Jay Conner never asks anyone directly for money or pitches a specific deal. Instead, he “puts on his teacher hat” to educate people about private lending—leading to individuals willingly offering large sums, like $250,000 turning into $500,000 after a single educational conversation over coffee. - International Private Lending
Private lending isn’t limited by borders. Jay Conner shared that private money can be borrowed internationally—even mentioning Canadians and others wiring funds to the U.S. to participate in real estate deals, regardless of where they live. - Retirees and Children as Lenders
Private lenders come from all walks of life—including retired school teachers, military veterans, architects, and even minor children under 18 who inherited money from grandparents. Their common goal: earn a safe, steady return on their money without the volatility of traditional investments.
Timestamps:
00:00 Jay Conner, The Private Money Authority
04:23 Getting Started in Real Estate Investing
08:50 Getting investment referrals from Wayne
13:32 Closing and funds transfer details
16:39 Benefits of Private Money Lending
20:54 Private lending as investment alternative
25:07 Explaining private lending program
26:58 Borrowing and lending internationally
31:11 Importance of mastermind groups
32:39 Discussing success and health principles
Free Report:
https://www.jayconner.com/MoneyReport
Join the Private Money Academy:
https://www.JayConner.com/trial/
Have you read Jay’s new book, Where to Get the Money Now?
It is available FREE (all you pay is the shipping and handling) at
https://www.JayConner.com/Book
What is Private Money? Real Estate Investing with Jay Conner
https://www.JayConner.com/MoneyPodcast
Jay Conner is a proven real estate investment leader. He maximizes creative methods to buy and sell properties with profits averaging $67,000 per deal without using his money or credit.
What is Real Estate Investing? Live Private Money Academy Conference
YouTube Channel
https://www.youtube.com/c/RealEstateInvestingWithJayConner
Apple Podcasts:
Facebook:
https://www.facebook.com/jay.conner.marketing
Listen to Our Podcast:
Comments