***Guest Appearance
Credits to:
https://www.youtube.com/watch?v=zZ7z96vEHC0&t=116s
“IEP 95: How Jay Conner Raised $2M in 90 Days Without Asking for a Dime”
https://www.youtube.com/@iconiqentrepreneurs
The conversation focused on how strategic thinking, relationships, and a teaching mindset can revolutionize your approach to raising capital for real estate investments. One concept discussed was the pivotal moment of transition from relying on traditional banks to leveraging Private Money. This shift didn’t just bring new funding—it fundamentally transformed business operations and investor confidence.
The discussion explored the story of encountering an unexpected obstacle: a bank suddenly closing a line of credit without warning, jeopardizing hundreds of thousands in potential profit. The choice was clear—give up, or think differently. A key theme that emerged was problem-solving through connection. The question posed was simple yet profound: “Who do you know that can help you with your problem?” This became a guiding principle, not just in business finance, but for tackling any challenge in life—financial, health-related, or relational.
Several points were raised, including the importance of separating the act of “asking for money” from the act of “teaching an opportunity.” Instead of pitching deals, the strategy is to educate potential private lenders on the workings and advantages of Private Money, including tax-advantaged options like self-directed IRAs. This approach transforms previously skeptical or uninformed contacts into eager participants, as illustrated by stories where simply sharing the process led to significant investment without a single direct “ask” for money.
The conversation revealed that by focusing on service and education, investors create a dynamic where money begins to “chase” them, not the other way around. There’s an emphasis on credibility—having a trustworthy team, like reputable real estate attorneys and CPAs, signals to potential partners that you’re running a real business, not just dabbling. For new investors, the advice is practical: start with your immediate sphere—friends, church members, colleagues, and local clubs. These are relationships already built on trust and communication, a critical element for acceptance and success.
One of the most actionable ideas discussed was organizing educational events—such as small luncheons—to simultaneously inform a group and build credibility. By inviting influencers and local professionals, the reach of your message multiplies, and attendees often become enthusiastic advocates, sharing the opportunity with others. The real goal isn’t just a transaction, but a referral-driven, sustaining network.
A key takeaway was the mindset shift that rejecting the “pitch” mentality removes anxiety and fear of rejection. Since the approach is value-driven and educational, even those who don’t invest still leave the conversation better informed. This philosophy applies well beyond real estate, offering a framework for ethical and sustainable business growth in any field.
Personal development also played a strong role in the conversation. Drawing on family values and the example of previous generations, the message was clear: servant leadership, hard work, and community-mindedness drive not just business success, but deep personal fulfillment. The encouragement was to lead by example—much like a grandparent quietly working for others, or a parent instilling diligence from an early age—so that the next generation of entrepreneurs and investors are motivated not only by profit, but by purpose and impact.
The podcast episode also highlighted resources for continued learning, from recommended books like Jack Canfield’s The Success Principles to a free guide on raising Private Money, emphasizing that education and mentorship are central to long-term achievement.
In closing, the episode championed the idea that enough is never enough “when it’s not about you.” Success is not measured solely in dollars, but in the difference you make—serving others, teaching skills, and building lasting relationships. Whether you’re experienced in real estate or just considering your first investment, the principles of Private Money, servant leadership, and authentic networking can help you unlock new doors and sustain meaningful growth.
10 Discussion Questions from this Episode
- The conversation focused on the pivotal moment when traditional banking avenues closed unexpectedly. How did this challenge lead to the discovery of Private Money, and what lessons can entrepreneurs draw from similar moments of crisis?
- One concept discussed was the powerful question: “Who do you know that can help you with your problem?” How can this mindset shift impact decision-making in both business and personal life?
- A key theme that emerged was leading with education rather than sales tactics when raising funds. What are the benefits and potential drawbacks of this approach in real estate or other industries?
- The discussion explored the process of teaching potential private lenders about opportunities without directly asking them for money. How does this method change the dynamic of the investor-lender relationship?
- Several points were raised, including the importance of building trust and credibility through existing relationships, such as those at church or within the community. How can entrepreneurs intentionally cultivate this kind of network?
- The episode highlighted the strategy of separating the teaching of a lending program from pitching a specific deal. Why is this distinction so important for establishing confidence and reducing pressure on both sides?
- The conversation focused on the role of a “credibility team” in lending relationships. What elements make up an effective credibility team, and how do they contribute to business success?
- One concept discussed was removing the fear of rejection by framing offers as opportunities for the other person, not as sales pitches. How might this principle apply to non-financial negotiations?
- A key theme that emerged was the transfer of family and community values, such as hard work and service, into business philosophy. How can these values shape an entrepreneur’s brand and approach to leadership?
- The discussion explored the idea that “enough is never enough when it’s not about you.” How can focusing on service to others drive sustainable growth and personal fulfillment in entrepreneurial ventures?
Fun facts that were revealed in the episode:
- The conversation focused on the pivotal role of Private Money in real estate investing. One fun detail is that over $2 million was raised in less than 90 days simply by leading with education and relationships, rather than traditional sales tactics or pitching individual deals.
- A key theme that emerged was the idea of separating the “teaching” of the private lending program from presenting any specific deals. This strategy ensures that potential investors never feel pressured, and as a result, many became eager to invest—sometimes doubling their initial commitment, as illustrated in the story of Wayne at church, whose $250,000 pledge quickly became $500,000 after a simple, value-driven conversation over coffee.
- The discussion explored the importance of creating a “credibility team.” Several points were raised, including that simply inviting your accountant, real estate attorney, and realtor to a lunch seminar signals to potential investors that you run a legitimate business—a powerful nonverbal endorsement that can make teaching and raising funds much smoother.
Timestamps:
00:00 Dealing with a financial crisis
04:07 Importance of Private Money
07:54 Transitioning from mobile homes to real estate
12:46 Connecting with Jeff for advice
15:29 Securing Private Money for Real Estate
17:31 Teaching Private Lending Program
22:32 Teaching the private lending program
26:29 Finding Investors by Referral
27:22 Discussing interest rates with Wayne
33:31 Private lending opportunities
36:34 Grandfather’s influence and early life
38:28 Early work experiences and drive
40:52 Raising Private Money With Jay Conner
Free Report:
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Have you read Jay’s new book, Where to Get the Money Now?
It is available FREE (all you pay is the shipping and handling) at
https://www.JayConner.com/Book
What is Private Money? Real Estate Investing with Jay Conner
https://www.JayConner.com/MoneyPodcast
Jay Conner is a proven real estate investment leader. He maximizes creative methods to buy and sell properties with profits averaging $67,000 per deal without using his money or credit.
What is Real Estate Investing? Live Private Money Academy Conference
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