***Guest Appearance
Credits to:
https://www.youtube.com/@LancelotsRealEstateRoundTable
“Revolutionize Real Estate Investing with Private Money Strategies – EP 59”
https://www.youtube.com/watch?v=CM7p2K3fEOk&t=130s
In the realm of real estate investing, many newcomers and seasoned pros alike hit the same intimidating wall: funding. Banks get selective, credit lines dry up, and the promises at seminars never seem to pan out. But what if the solution was not in begging banks or risking your own savings, but in tapping into private money?
That’s precisely what Jay Conner, known as the Private Money Authority, shared on Sir Lancelot’s Real Estate Roundtable hosted by Lancelot Lenard. As someone who’s flipped over 500 homes and averaged $60,000 profit per deal using private funding, Jay’s story is both inspiring and practical.
The Turning Point: From Banks to Private Money
Jay didn’t start his career with a silver spoon or endless private lenders. In fact, for six years, he did what nearly every investor does—go to banks, jump through their hoops, and hope for approval. Then, in 2009, the rug was pulled out from under him. “Jay Conner” recalled calling his banker, Steve, only to learn his line of credit was shut down overnight due to the global financial crisis. Suddenly, he was left with deals on the line and no funding.
It was in this moment that he asked himself a critical question: “Who do you know that can help fix your problem?” That led Jay to a friend who introduced him to the world of private money and self-directed IRAs, and—importantly—how ordinary people could use their savings to fund real estate deals.
Teaching, Not Selling: The Secret to Raising Private Money
Most would assume raising private capital is about pitching deals and selling your vision. Jay’s method is the opposite. He puts on his teacher hat, educates people in his network about what private lending is, how it works, and how it keeps their money safe.
“No chasing, no begging, no selling. Just offering an opportunity versus asking for money,” Jay said. In less than 90 days, he raised over $2 million simply by educating and building trust. His approach is built on demystifying private lending and showing how ordinary people—often those sitting in your church pew or neighbors—can earn high returns safely and securely.
Confidence Is Key: Overcoming the Fear Factor
For new investors, fear of rejection or not being “ready” is real. Jay stresses the importance of mindset: “Your net worth will never exceed your self-worth.” The first step is learning exactly what you’re offering, understanding how to protect your lenders, and being prepared to answer their concerns about safety and returns. If you haven’t done a deal yet, Jay recommends partnering with an experienced investor and learning on the job.
A Real-Life Example: Fast Deals, Big Profits
Private money isn’t just theoretical. Jay shared a vivid example: an oceanfront condo deal that stacked three layers of motivation (absentee owner, inherited property, and foreclosure threat). He was able to close in just seven days for $480,000 cash, invest $12,000 in repairs, and sell it for $618,000—netting $160,000 profit in six weeks. Without private money, this opportunity would have slipped away.
Building a Scalable, Automatic Machine
Systems and technology are crucial. Jay’s operation relies on a CRM, automation, and a dedicated team. Leads come in daily through multiple funnels, and his acquisitionist and other staff handle the process seamlessly. This “automatic transaction machine” means Jay spends his time making decisions, not getting bogged down in the details.
Why Private Money Is the Biggest Opportunity Right Now
According to Jay, the real opportunity isn’t just for investors but also for lenders. With $31 trillion in liquid cash sitting on the sidelines today, people are seeking better returns and security. Private lending—backed by real estate and structured with strong protections—answers both needs.
Final Takeaway
The story shared by Jay Conner on Sir Lancelot’s Real Estate Roundtable is a blueprint for how anyone can break free from traditional funding roadblocks in real estate. Teach, don’t sell. Build systems. Leverage relationships. Most importantly, realize that private money is not just the fuel for your deals but can be the gateway to financial freedom—for both you and your lenders.
If you want to dive deeper into Jay’s strategies, grab his free book, “Where to Get the Money Now,” and start learning how you can transform your real estate investing journey through the power of private money.
10 Discussion Questions from this Episode:
- When traditional bank funding suddenly became unavailable in 2009, how did this experience change the guests’ approach to real estate investing, and what key lessons can be learned from this turning point?
- The idea of private money is initially described as mysterious or intimidating. What practical actions were taken to make private lending understandable for potential lenders, and why is an educational approach more effective than pitching deals?
- Overcoming the fear of raising private money is a common struggle. What strategies are recommended for building confidence and the right mindset, especially for new investors?
- The guest expanded from flipping a few properties to over 500. What specific systems and team structures made it possible to scale without burning out?
- The episode describes an “automatic transaction machine.” What does this system involve, and how does it automate the process from generating leads to closing deals?
- Can you summarize a deal from the episode that would not have been possible without private money? What factors made private capital crucial in that scenario?
- Instead of “asking for money,” the strategy is to “offer an opportunity.” What is the actual script used for the “good news phone call,” and why does this approach resonate with potential lenders?
- How are deals structured to protect private lenders, and what safeguards are in place to ensure their security?
- The value of mentorship is discussed as a shortcut to success. What examples are shared of students achieving transformative results through coaching, and why is having a mentor important in real estate investing?
- With rising interest rates and stricter bank requirements, how does the current market create opportunities for private money investors, and what advice is offered for newcomers who want to start leveraging private capital?
Fun facts that were revealed in the episode:
- Jay Conner raised $2,150,000 in private money within 90 days after attending his first real estate investing conference about private money in 2009, without ever asking, begging, or selling—he simply taught people about the opportunity.
- Jay Conner averages bringing home a big check every time he buys a house—sometimes borrowing more than the purchase price so that he gets paid at closing, a strategy that only works when purchasing distressed properties at a discount.
- Jay Conner has never pitched a deal to a private lender; instead, he uses what he calls the “good news phone call,” where he simply informs his lenders when he has a property ready for funding, and they eagerly wire their money without being asked!
Timestamps:
00:01 Raising Private Money with Jay Conner
08:30 Discovering Private Money Loans
14:14 Mindset for Private Money
17:13 Private Lending for Single Homes
24:27 From Chaos to Organized CRM
31:31 Streamlined Lead Processing System
37:23 First Citizens Bank Rate Update
41:12 Buying Homes Subject to Notes
48:04 Unlimited Wealth Through IRAs
51:14 Lancelot’s Investment Deal Timeline
59:34 Mastermind Shortcut to Success
01:02:19 Real Estate Lead Generation Systems
01:05:40 Self-Employed Loan Challenges
01:11:16 Learn Private Lending Basics
Free Report:
https://www.jayconner.com/MoneyReport
Join the Private Money Academy:
https://www.JayConner.com/trial/
Have you read Jay’s new book, Where to Get the Money Now?
It is available FREE (all you pay is the shipping and handling) at
https://www.JayConner.com/Book
What is Private Money? Real Estate Investing with Jay Conner
https://www.JayConner.com/MoneyPodcast
Jay Conner is a proven real estate investment leader. He maximizes creative methods to buy and sell properties with profits averaging $67,000 per deal without using his money or credit.
What is Real Estate Investing? Live Private Money Academy Conference
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https://www.youtube.com/c/RealEstateInvestingWithJayConner
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https://www.facebook.com/jay.conner.marketing
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